Board 2021 – 2022


Jessie Heeman

As the current chairwoman of the MAA, my duties are very dynamic and can be very challenging. I am responsible for the functioning of the MAA and I have to make sure that the board stays motivated and that they work on their personal and professional skills. I keep an overview of all activities by having a lot of contact with the board members. I am the face of the associations to our stakeholders, both internal and external. Our focal points this year are openness and commitment, and this will help us keep our short-term goal in mind. In terms of long-term goals, I am responsible for the existence of the associations and that we continue to develop. Normally, I would be the coordinator of the International Research Project (IRP), but because of Corona, it will not take place this year. However, I am the association’s representative in the Marketing Association Netherlands (MAN) to keep up to date with the other associations in the Netherlands.

“I am looking forward to the coming year to further develop personally and professionally. As chairwoman, I have to lead and represent the MAA and help my board members to grow in their personal goals. I make sure everyone keeps up with their activities and that the MAA grows and gets better. I am very excited to meet all of you this year, and welcome you to one of our committees or at our events!”


Chris Ipema

The position of Vice-Chairman combines the roles of secretary and treasurer, bringing along various responsibilities. For example, the Vice-Chairman is responsible for all internal affairs concerning members and alumni, sending out official correspondence, acting as a notary, and recruiting new committee members (in cooperation with the career officer). Furthermore, the Vice-Chairman is responsible for the financial reports, the budget, and all expenses. The Vice-Chairman coordinates the treasurers and secretaries of all committees to ensure the MAA’s budget is efficiently and effectively managed. The Vice-Chairman also coordinates the Careers Beyond Borders committee and the Alumni Ambassadors. All in all, the function of Vice-Chairman has a wide range of responsibilities. “I am looking forward to an exciting year full of engaging activities and networking. I hope to connect with all of our amazing members and companies and I aspire to develop both my professional and personal skills. In collaboration with our other board and committee members, I hope to be able to organize some amazing events and make this an incredible year! If you have any questions regarding my position or the association, do not hesitate to let me know. You are welcome at the board office or just send me a message.”

Marketing officer

Ferk van Kampen

The marketeer of the MAA is responsible for a coherent and connective appearance of the association in the online and offline environment. The marketeer establishes an optimal marketing strategy to approach students and connecting them to the MAA. The marketeer coordinates the Media & Branding committee that focuses on the online promotion of the association. Besides, the marketeer coordinates the marketeers of all other committees.

“As the marketeer of the 32nd board of MAA, my main goals are to create more engagement and to involve our main stakeholders more in our communication. It’s not only important to satisfy our members, but also to satisfy our partner companies and affiliated universities. As slowly more and more is possible again, my challenge for this year is to find a new method to promote our events to our members and partner companies since this year’s board strives to organize as many events in a hybrid form as possible. I’m looking forward to being able to speak with our members in real life again. If you have any questions and/or suggestions about our marketing activities, don’t hesitate to contact me!”


Jelle Pasterkamp & Stef Leenders

Two of our board members are responsible for establishing and maintaining contact with the business partners of the MAA. They are the first link between the companies and our association.


‘As a sales duo, we strive to connect our ambitious members with inspiring companies. Through partnerships with innovative and industry-leading companies, we aim to create interesting and lasting career opportunities for all MAA members. Concretely, this means that we coordinate the 4 large-scale recruitment events this year. These events serve to facilitate an informal and organic environment to interact with recruiters and get to know companies. Due to all the restrictions of last year and the emphasis on online events, we hope to bring back authentic networking as we all know it, by offering our events offline where we can. As a duo, we will develop our weaknesses and combine our strengths to achieve a successful year.

Would you like to know more about the sales position or interested in working together?

Contact us!’

Direct a career association for third year bachelor and (pre)master students with an interest in management, consultancy, marketing, and communication.


Manage, innovate and coordinate. Challenge yourself and be responsible for an entire organization.


Improve your skills. Discover your qualities and find out what you are capable of. Learn from yourself and surpass yourself.


Expand your professional and social network. Get in touch with educational, inspiring and meaningful people to build your future.